Startup Roundup: American Society of Inventors event tonight, StarCite gets patent, VentureHacks teaches email

Introducing Technically Philly’s Startup Roundup. Here, we’ll parse out the small pieces that make our greater Startup ecosystem thrive. We want to keep you in touch with the innovations that we can’t quite get to covering, but that deserve highlight. Follow along with the Startup Roundup’s dedicated RSS feed. If you’ve got news to share, get in touch.

DEFINITE READS

We’re not sure how we missed this one, but nearly a dozen local well-known groups have come together to host an event with the American Society of Inventors, tonight at the University City Science Center, to talk about how to launch a successful entrepreneurial venture. We’d list all the organizations here, but gosh that’s a lot of text. Trust us, you know about ‘em. And it’s free, people.

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RJ Metrics makes a rap video and admits it

Jake Stein at left and Robert Moore at right of business dashboard firm RJ Metrics performing in their "Business Intelligence" rap video.

And now for something totally different.

You may be tired of the ironic rap video — we know we are — but sometimes an old idea can pass. Does this?

Jake Stein and Robert Moore, the two Ivy League-educated entrepreneurs behind the business intelligence dashboard RJ Metrics that opened up shop earlier this month, have broken from their cipher and put business on wax.

Stein, who lives in Center City, sings the hook and plays straight man to Moore in their single “Straight Outta Camden,” noting their recent move to the Rutgers University-Camden tech incubator.

Peep the video and score an exclusive download after the jump.

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Friday Tech Links: Peirce College head is offline, some columnist writes about Facebook again and More

Updated 5/15/09, 9:14 a.m.: Corrected copy errors.

In which we link out to the tech news from Philly and elsewhere (when it matters) that slips through the cracks and make it way fun. See others here.

• The Inquirer reports on the retirement of Arthur Lendo, noted for taking tiny Rittenhouse-based Pierce Peirce College from regional “Oh, I didn’t even realize that was real college” to “if I heard of them it was because of their online education program.” Don’t give him too much credit, though. A Google search of “Pierce College” yields a California school first. ..Bah.

We get some Navy IT, the Flyers soar and three other tech stories you should read  including our most trafficked post of the week.

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RJMetrics mining business database information

At least two Ivy League kids graduated in 2006, took fat-salaried jobs at the same New York City equity firm and returned to Philadelphia to reach fame and fortune by mining data for the nation’s small businesses.

The story continues still.

Today is the public opening of RJMetrics, a business intelligence dashboard and brainchild of a pair of 25-year-olds with regional ties: Robert J. Moore and Jake Stein. They want to help small and medium-sized businesses that collect data about their customers better use that information to chart user behavior.

And like any good idea, it came to them while they should have been doing something else.

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