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IndyHall/Mashable event at Cavanaugh’s brings crowd

The early crowd, including, at center, Viddler's Rob Sandie, Mashable Editor Adam Ostrow (in tan jacket) and Mashable East Coast Events Director Brett Petersel. Bottom right see RedLasso CEO Al McGowan and President Kevin O’Kane among others. Photo by Sean Blanda.

In a mixed crowd of several hundred at Cavanaugh’s River Deck on Delaware Avenue last night, Mashable came to play with curious, if reserved, portions of Philadelphia’s tech community, including significant presences from our co-working scene and notable Web 2.0 players.

The event, held in conjunction with Independents Hall, the venerable Old City co-working brand, and Mashable, the social media blog founded in New York City, morphed with River Deck regulars and a crush of bar crawlers after 10 p.m. in the cool night.

The Mashable event is part of a big weekend. Tonight Ignite 3 throws down at Johnny Brenda’s in Fishtown.

Rain threatened and delayed use of the bar’s popular outdoor, deck seating, with a beautiful view of the Ben Franklin Bridge, but not longer than an hour after the 8 p.m. start, the skies cleared.

Read about who made appearances and see other photos after the jump.


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Events highlights for the week of April 27 – May 3, 2009

What’s going on this week?

Oh not much. Just that huge, silly Mashable mixer that brings the popular blog to Philly for the first time. Rumor has it they even catered the event specially to Philadelphia.

After you recover from talking social media until 2 a.m., you can shake off the grogginess by attending the third Ignite Philly presented by P’unk Ave’s Geoff DiMasi and company. But, please, get there early. Last year’s was so packed that Johnny Brenda’s stopped letting people in.

If you can’t be around this weekend, then at least make it out to the SEO Grail April Meetup on Tuesday where Pay Per Click strategies and tips will be discussed.

All events listed on the event calendar are free to attend. Be sure to check our complete calendar for more information, or follow us past the jump.
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Mashable suddenly realizes Philly is only an hour away

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In a joint event with Indy Hall, New York-based social media blog Mashable will be throwing its first ever Philadelphia event on May 1st at Cavanaugh’s River Deck.

Mashable, the seventh most popular blog on the Web, often hosts mixers in its home city of New York, but hasn’t wandered down the New Jersey Turnpike to kick it with Philly.

As any Phillies fan can tell you, Philadelphia and New York sometimes have a contentious relationship. Admittedly, Technically Philly feared that a New York brand would just elbow its way into throwing a party, take our money at the door and potentially disrespect the city’s tech scene.

However, co-organizers Alex Hillman, of Old City’s Independents Hall, and Mashable’s COO and events planner Adam Hirsch say they both took great pains to be sure the event wasn’t simply a New York takeover.

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