Friday Q&A: Business continuity with Ginnie Stouffer from IDC Partners

The holiday shopping season is again going to pack — our economy hopes — hordes of consumers into shops, malls and onto roads. The Liberty Bell is going to remain a practical militarized zone.

And while no one thinks the apocalypse is good for business, there is something to be said for having your business ready for disaster.

Wayne-based business continuity services company IDC Partners has built a business on that reality since 1991. They help companies prepare for the worst, and they’re using cool, local technology to do it.

Below, Ginnie Stouffer, vice president of consulting with IDC, takes her 15 years of industry experience to tell us about the cool technologies they implement to keep their clients ready for the worst and just what disaster movie is the favorite of someone who thinks plenty about disaster.

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Shop Talk: Advanced Sensor Technology saving water on athletic fields and more

In 2005, Bucks County native Walt Norley was living in sunny north Palm Beach, Florida, running a successful company and making morning trips to the gym.

He’d often spot what he says is a typical suburban sight on the way: sprinklers spritzing water onto wet grass as rain poured from the sky; unintended waste caused by the use of timed irrigation systems. It struck him an antiquated practice.

Norley employed Soil Air Technologies, which developed a sub-surface aeration system used to vacuum water levels of golf courses and sports fields, and he floated the idea of measuring soil moisture to control pumps for irrigation instead of relying on timers.

His crew put together a sensor technology that measures everything that should be in soil—salinity, moisture levels and temperature—to grow a healthy and beautiful landscape. In the process, the sensors save, on average, 10 percent of an organization’s water use.

Today, the patented technology is known as UgMO, a proprietary wireless intelligence system that broadcasts soil information to irrigation systems, or, for the hardcore lawn geeks (and some extra green), a web-based administration system. And by geeks, we mean highly paid landscape professionals with $2 million grooming budgets.

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InterDigital drops 100 jobs

The press release said the move was about “profitability” so, you know, don’t worry about it.

One-hundred people will lose their jobs with InterDigital, a King of Prussia-based wireless technology company, as the company closes further development of its SlimChip mobile broadband modem technology, according to a company press release.

That news was buried by the company’s announcement to expand its technology development and licensing business through targeted new investment in both cellular and non-cellular wireless technologies.

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RedLasso announces licensing deal with Fox, service to return in April

RedLasso, the popular online television video sharing platform forced to close its service last year pending copyright infringement litigation with several major television networks, has been given a major lifeline.

From one of the litigators—Fox Television Stations—nonetheless.

King of Prussia-based RedLasso has entered into an agreement with FTS that will give users of the video service the ability to syndicate licensed content from 27 of Fox’s regional television news programs, according to a press release from both companies.

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Semiconductor company Ciclon sold to Texas Instruments

King of Prussia-based Guggenheim Ventures, the venture-capital arm of financial-services firm Guggenheim Partners, announced today it has sold Ciclon Semiconductor Device Corp. to Texas Instruments for an undisclosed total, according to the Philadelphia Business Journal.

Ciclon, which is based in Bethlehem, makes semiconductors that aim to allow computers to use less electricity. Texas Instruments is based in Dallas.

Photo courtesy of Qdev.de.