Our City of Philadelphia logo design contest winner: Sara DeMarco

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It turns out the Liberty Bell doesn’t have to be lame.

After the city’s new logo — featuring that cracked ringer — was blasted and we issued a challenge for submissions that were better, we didn’t expect much to come the way of Independence Mall’s most famous attraction.

But more than one of the submissions did, including the eventual winner: Sara DeMarco, as voted on by you in comments and tweets. As depicted above, she submitted how an array of citywide departments could get their own design, while conforming to a general theme. (We’ll be drinking to Sara at our meetup tomorrow)

Great thanks to all our submissions, particularly our two other finalists, RJ White with ‘the Richardson Dilworth‘ and Larry West with ‘Birthplace.’

Below, we remind Sara what she won and again share her example of how the mayor’s office stationary might look like with her design.

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City of Philadelphia design contest submissions

Many of you joined in the criticism over the city’s new logo.

We figured that if it was that bad, our community could put together in five days of a holiday week a slew of better choices. So we challenged you. Others put out the word until last night, when we closed the door.

We at Technically Philly narrowed down the submissions to what we’re calling our top three. Now it’s up to you by way of a day’s voting.

We’ll count each tweet and comment as a vote. By 5 p.m., we’ll close the polls, as it were, and hire an overpriced accounting firm to audit the tally. Or just count ourselves. Oh, and we absolutely encourage politicking.

Wednesday morning, we’ll announce the winner.

Thanks to everyone who submitted! We hope you’ll see more of these contests — with better prizes to boot. For now, check out the three finalists below and let us know which is your favorite.

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Submit your logos for the City of Philadelphia

We asked, many of you responded so we now offer up the challenge.

Corporate branding Web site Brand New called a new design for the City of Philadelphia one of the year’s worst.

In the spirit of the new year and because we know you don’t want to do any real work this week, we put an open call out to the designers and developers and tinkerers and artists in our community. Make a designer’s design for the City of Philadelphia.

Submit your ideas for a logo that would better suit the City of Philadelphia — yes, it can be sarcastic or heartfelt. It can even include the Liberty Bell or a cheesesteak if you think they sum Philly up well … and you can endure the taunts of your peers. We’re thinking standard display images, but we won’t begin to limit you, the audience. If it fits in an e-mail or can be linked to, we want to see them.

All submissions need to be sent to info [at] technicallyphilly.com [files or links] by the final whistle of this Sunday’s 4:15 p.m. Eagles last regular season game, against those bastard Cowboys.

The best design — to be decided by an incredibly complex algorithm that combines RTing, commenting and how surly reporter Brian James Kirk feels that morning — will win an incredibly disappointing prize package featuring the following:

• Pride in winning TP’s first hastily thrown together contest (maybe we’ll even design you a button… maybe)
• One cold, tasty local beer purchased and served to you by the TP staff at our next meetup, to be announced shortly
• A promise that we’ll submit your idea to the appropriate persons at City Hall… if they would only take us off hold.