After record attendance, Mobile Monday breaks for the summer
Half of the panel. From left: Jeannette Kocsis (Harte-Hanks), Steve Rockman (The Star Group), Drew Salamone (NBC) and David West (Pocono Mountain Visitors Bureau)
Apologies for being a bit late on this one.
Mobile Monday Mid-Atlantic, the local branch of the international mobile technology meetup group, held the largest event in the group’s three-year history this Monday at the Loews Hotel in Center City.
The event was the last of Mobile Monday’s fiscal year and attracted a diverse audience to hear a panel discussion on the night’s theme “Marketing and Mobile Technology - Bridging the Gap.”
The panel which included an impressive mix of technologists and content creators from places like NBC, Flurry and Mojiva, repeatedly returned to the topic of increasing fragmentation in the mobile sphere of platforms and underscored the importance of the mobile device in marketing.
