Startup Roundup: Local angle to Twitter’s Fail Whale; NuPathe sets IPO terms

Introducing Technically Philly’s Startup Roundup. Here, we’ll parse out the small pieces that make our greater Startup ecosystem thrive. We want to keep you in touch with the innovations that we can’t quite get to covering, but that deserve highlight. Follow along with the Startup Roundup’s dedicated RSS feed. If you’ve got news to share, get in touch.

DEFINITE READS

LTL Prints has been racking up partners weekly, according to the deluge of press releases we get, but that’s why not why we’re playing this one. The Old City-based wall graphics company has an interview with Twitter’s Fail Whale creator — and LTL featured artist — Yiying Lu. It’s not about failure at all:”I wanted to create a visual greeting – a visual ‘comfort’ for my friends back home for all the events that I was missing,” Lu says. Check it out if not for the story, for the original sketches.

Conshocken-based biotech firm NuPathe — read our Q&A with the company, which is developing a migraine treatment patch, here — has set the terms for the debut of its initial public offering, at between $14 and $16 per share, hoping to raise $75 million with the offering.

We’re way psyched to see this one come through the pipeline: ZVRS, a company which is taking advantage of iPhone 4′s Facetime to provide translation services for the hearing impaired launched launched at Hard Rock in Center City. Remember that, ahem, social entrepreneurship thing here in Philly we’ve been writing and talking with folks about? Yeah, cough. It’s happening.

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Startup Roundup: QlikTech debuts IPO, augmented soccer for iOS4 for World Cup blues

Introducing Technically Philly’s Startup Roundup. Here, we’ll parse out the small pieces that make our greater Startup ecosystem thrive. We want to keep you in touch with the innovations that we can’t quite get to covering, but that deserve highlight. Follow along with the Startup Roundup’s dedicated RSS feed. If you’ve got news to share, get in touch.

DEFINITE READS

Radnor’s QlikTech launched its initial public offering last week, selling 11.2 million shares at $10 each, an initial market capitalization of $940 million, Seeking Alpha reports [h/t/ PhillyTechNews]

We love this. Local Laan Labs has created an augmented reality soccer game that lets you use an iOS4 camera to kick a ball around. Great for soccer wanna-be’s.

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Friday Q&A: Catherine Cook of myYearbook.com

Earlier this month, New Hope-based myYearbook.com founder Catherine Cook was honored as the number one young entrepreneur in the country by paidContent, according to a press release.

Cook has been loved by media since she and brothers Dave and Geoff launched the high school-focused social media site in 2005 – when she was was barely old enough to drive – after deciding that traditional yearbooks weren’t making the cut in the age of new media.

The award was accepted with pride, we’re sure, but we wondered when one becomes a regular, old “entrepreneur.” After all, Cook isn’t sixteen anymore.

Could it be $10 million in sales and 9.8 million unique hits? Maybe being noticed as the third largest and only growing social media portal aside from Facebook would do the trick. Does a title even matter?

“I am 19, I do like having that added honor to it, but I feel like sometimes it’s glam’d up a little too much. When some people hear it they get some kind of skewed perception that you’re a millionaire and a big spender,” Cook told Technically Philly in a telephone interview.

“I drive a 1996 Mitsubishi Galant.”

We’d like to think that Cook might be considering an upgrade since the company recently decided to monetize its Lunch Money feature, a virtual currency with which users can purchase gifts for friends or donate to noble causes. One million fake dollars cost $9.99 real cash. Six months in, Lunch Money is making eight figures in sales, Cook tells us. Virtual gifts have become one-third of the company’s revenue.

We caught up with Cook to see what her and her brothers have been up to since launching the site almost four years ago, what’s happening with $13 million in venture funding raised last year, and whether the Cooks are rooting for the Phillies or the Yankees, after the jump.

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