Stopping braindrain at Penn’s Digital Media Design program

Nicole Ward '13 demonstrates the DMD's motion capture rig.

There’s something about Penn’s Digital Media Design program that gets the blood boiling.

The program pulls in instructors from across departments at the university to teach students computer animation. Thanks to this approach, Penn has created a factory of highly-talented graduates that go on to work for companies like Industrial Light and Magic, Electronic Arts and Disney.

The problem? Most of them end up leaving town, even if they’d rather stay.


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