Comcast and Sony open consumer electronics store
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Photos by Andrew Thompson for Technically Philly.
Comcast and Sony have opened Sony Style Comcast Labs, a retail store and electronics destination featuring Sony products and Comcast services, in the lower-level concourse of the Comcast Center in Center City.
Sony laptops, televisions, music players, and more are on sale in the store, with promotional ties being made to Comcast’s Internet, cable, and phone services.
But given the global economic slowdown, is this the right time to open a retail store with high-ticket consumer electronics?
“They have low-end to high-end, and the goal of this store was more of an experiential type of thing for Comcast and for Sony,” Comcast spokeswoman Mary Nell Westbrook said.
“From a Comcast perspective, you can just as easily walk out with one of our economy packages as you can with one of our high-end HD packages.”
However it turns out, one thing is for sure. Customers won’t be walking out with one of several devices on display that are not currently for sale to home entertainment geeks. The devices in Comcast Labs instead offers consumers a chance to see what the companies have in store for the future.
Story continues with photos from Technically Philly’s visit, after the jump.
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